{"id":24,"date":"2026-08-19T16:23:07","date_gmt":"2026-08-19T16:23:07","guid":{"rendered":"https:\/\/hashi.wp.philiprehberger.com\/?page_id=24"},"modified":"2026-08-19T16:36:04","modified_gmt":"2026-08-19T16:36:04","slug":"home-en","status":"publish","type":"page","link":"https:\/\/hashi.wp.philiprehberger.com\/","title":{"rendered":"Hashi"},"content":{"rendered":"\n<div class=\"wp-block-cover\" style=\"padding-top:var(--wp--preset--spacing--80);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--80);padding-left:var(--wp--preset--spacing--50);min-height:540px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-primary-dark-background-color has-background-dim-35 has-background-dim\"><\/span><img decoding=\"async\" class=\"wp-block-cover__image-background\" alt=\"\" src=\"https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/hero-cross-cultural-1.png\" data-object-fit=\"cover\"\/><div class=\"wp-block-cover__inner-container is-layout-constrained has-global-padding wp-container-core-cover-is-layout-05cec68a wp-block-cover-is-layout-constrained\">\n\n<p class=\"has-small-font-size wp-block-paragraph\" style=\"color:#E6CFC8;font-weight:700;letter-spacing:0.18em;text-transform:uppercase\">Hashi \u6a4b \u00b7 est. 2017<\/p>\n\n\n<h1 class=\"wp-block-heading\" style=\"font-family:var(--wp--preset--font-family--serif);font-size:clamp(2.5rem, 5.5vw, 4rem);font-weight:600;letter-spacing:-0.02em;line-height:1.08\">Strategy and design across cultures and continents.<\/h1>\n\n\n<p class=\"has-large-font-size wp-block-paragraph\" style=\"color:#E6CFC8;line-height:1.55;margin-top:var(--wp--preset--spacing--50)\">A twelve-person studio with offices in Tokyo, Mexico City, and Berlin. We work on brand strategy, identity, environmental design, and editorial \u2014 for organisations whose audiences read across languages and continents.<\/p>\n\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-05cec68a wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--80);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--80);padding-left:var(--wp--preset--spacing--50)\">\n\n\n<h4 class=\"wp-block-heading\" style=\"color:var(--wp--preset--color--accent);font-weight:700;letter-spacing:0.12em;text-transform:uppercase\">Offices<\/h4>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-ac61a04f wp-block-columns-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--50)\">\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-image size-large has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1448\" height=\"1086\" src=\"https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-tokyo-1.png\" alt=\"Hashi Tokyo studio\" class=\"wp-image-50\" style=\"border-radius:2px\" srcset=\"https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-tokyo-1.png 1448w, https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-tokyo-1-300x225.png 300w, https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-tokyo-1-1024x768.png 1024w, https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-tokyo-1-768x576.png 768w\" sizes=\"auto, (max-width: 1448px) 100vw, 1448px\" \/><\/figure>\n\n<h3 class=\"wp-block-heading\">Tokyo<\/h3>\n\n<p class=\"wp-block-paragraph\">Daikanyama. Brand strategy and editorial lead. Akiko Tanabe.<\/p>\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-image size-large has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1448\" height=\"1086\" src=\"https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-mexico-city-1.png\" alt=\"Hashi Mexico City studio\" class=\"wp-image-51\" style=\"border-radius:2px\" srcset=\"https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-mexico-city-1.png 1448w, https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-mexico-city-1-300x225.png 300w, https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-mexico-city-1-1024x768.png 1024w, https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-mexico-city-1-768x576.png 768w\" sizes=\"auto, (max-width: 1448px) 100vw, 1448px\" \/><\/figure>\n\n<h3 class=\"wp-block-heading\">Mexico City<\/h3>\n\n<p class=\"wp-block-paragraph\">Roma Norte. Identity systems and motion lead. Sof\u00eda Castillo.<\/p>\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-image size-large has-custom-border\"><img loading=\"lazy\" decoding=\"async\" width=\"1448\" height=\"1086\" src=\"https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-berlin-1.png\" alt=\"Hashi Berlin studio\" class=\"wp-image-52\" style=\"border-radius:2px\" srcset=\"https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-berlin-1.png 1448w, https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-berlin-1-300x225.png 300w, https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-berlin-1-1024x768.png 1024w, https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/office-berlin-1-768x576.png 768w\" sizes=\"auto, (max-width: 1448px) 100vw, 1448px\" \/><\/figure>\n\n<h3 class=\"wp-block-heading\">Berlin<\/h3>\n\n<p class=\"wp-block-paragraph\">Mitte. Environmental and wayfinding lead. Lukas Brandt.<\/p>\n\n<\/div>\n\n\n<\/div>\n\n\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-05cec68a wp-block-group-is-layout-constrained\" style=\"border-top-color:var(--wp--preset--color--border);border-top-width:1px;padding-top:var(--wp--preset--spacing--80);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--80);padding-left:var(--wp--preset--spacing--50)\">\n\n\n<h4 class=\"wp-block-heading\" style=\"color:var(--wp--preset--color--accent);font-weight:700;letter-spacing:0.12em;text-transform:uppercase\">Selected work<\/h4>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"margin-top:var(--wp--preset--spacing--40);margin-bottom:var(--wp--preset--spacing--60)\">Recent case studies<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-79fb870f wp-block-columns-is-layout-flex\">\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/case-coffee-chain-hero-1.png\" alt=\"\" style=\"border-radius:2px\"\/><\/figure>\n\n\n<p class=\"has-small-font-size wp-block-paragraph\" style=\"color:var(--wp--preset--color--muted);font-weight:700;letter-spacing:0.1em;text-transform:uppercase\">Mexico City \u00b7 2024<\/p>\n\n\n<h3 class=\"wp-block-heading\"><a href=\"\/en\/work\/rebranding-mexico-city-coffee-chain\/\">Rebranding a Mexico City coffee chain<\/a><\/h3>\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/case-tokyo-museum-hero-1.png\" alt=\"\" style=\"border-radius:2px\"\/><\/figure>\n\n\n<p class=\"has-small-font-size wp-block-paragraph\" style=\"color:var(--wp--preset--color--muted);font-weight:700;letter-spacing:0.1em;text-transform:uppercase\">Tokyo \u00b7 2023<\/p>\n\n\n<h3 class=\"wp-block-heading\"><a href=\"\/en\/work\/wayfinding-tokyo-modern-art-museum\/\">Wayfinding for the Tokyo Modern Art Museum<\/a><\/h3>\n\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/hashi.wp.philiprehberger.com\/wp-content\/uploads\/2026\/08\/case-berlin-bicycle-hero-1.png\" alt=\"\" style=\"border-radius:2px\"\/><\/figure>\n\n\n<p class=\"has-small-font-size wp-block-paragraph\" style=\"color:var(--wp--preset--color--muted);font-weight:700;letter-spacing:0.1em;text-transform:uppercase\">Berlin \u00b7 2025<\/p>\n\n\n<h3 class=\"wp-block-heading\"><a href=\"\/en\/work\/brand-expression-berlin-bicycle-manufacturer\/\">Brand expression for a Berlin bicycle manufacturer<\/a><\/h3>\n\n<\/div>\n\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-df44772e wp-block-buttons-is-layout-flex\" style=\"margin-top:var(--wp--preset--spacing--70)\">\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/work\/\">All work \u2192<\/a><\/div>\n\n<\/div>\n\n\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Offices Tokyo Daikanyama. Brand strategy and editorial lead. Akiko Tanabe. Mexico City Roma Norte. Identity systems and motion lead. Sof\u00eda Castillo. Berlin Mitte. Environmental and wayfinding lead. Lukas Brandt. Selected work Recent case studies Mexico City \u00b7 2024 Rebranding a Mexico City coffee chain Tokyo \u00b7 2023 Wayfinding for the Tokyo Modern Art Museum Berlin [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-24","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/hashi.wp.philiprehberger.com\/index.php?rest_route=\/wp\/v2\/pages\/24","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hashi.wp.philiprehberger.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/hashi.wp.philiprehberger.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/hashi.wp.philiprehberger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=24"}],"version-history":[{"count":1,"href":"https:\/\/hashi.wp.philiprehberger.com\/index.php?rest_route=\/wp\/v2\/pages\/24\/revisions"}],"predecessor-version":[{"id":67,"href":"https:\/\/hashi.wp.philiprehberger.com\/index.php?rest_route=\/wp\/v2\/pages\/24\/revisions\/67"}],"wp:attachment":[{"href":"https:\/\/hashi.wp.philiprehberger.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=24"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}